Business names, like book titles, matter a great deal. I confess that I’m often intrigued and horrified by the names people give their enterprises.
Do we really need another beauty salon named A Cut Above?
Nevertheless, I realize that finding the perfect name can be a challenge and sometimes we are so eager to get going that we opt for an okay moniker knowing we can always change it if a more inspired choice comes along.
You might adopt my hobby and start paying closer attention to business names that you find attention-getting—and those that repel.
When I picked up the crossword puzzle […] Continue Reading…
Recent Comments