Although it didn’t arrive until the end of October, Walter Isaacson’s biography of Steve Jobs was the top selling book of 2011. It’s continued to grace bestseller lists this year, too.

This is notable for several reasons, but caught my attention because biographies of entrepreneurs don’t usually attract such huge readership. What a shame.

Many such true stories are every bit as intriguing as fictional tales. More importantly, they can provide inspiration and trigger ideas for others wishing to succeed in the Joyfully Jobless world.

As Caroline Myss reminds us, “We evolve at the rate of the tribe we’re plugged into.” Knowing the stories of others who have carved their own path can be enormously helpful to our own evolution.

Some of my favorite business biographies aren’t even close to being bestsellers, but they’re certainly worth investigating. While many of the subjects/authors are now well-known, there was a time when they were known only to their families.

If you’ve missed any of these true stories, track them down and see what you can learn.

Losing My Virginity is Sir Richard Branson’s autobiography of his early years in business. He’s written several other books sharing his philosophy and recent enterprises, but this charmer offers us a glimpse of the early days of the self-described adventure capitalist.

Ben and Jerry’s Double-Dip by Ben Cohen and Jerry Greenfield shows us what it means to create a values-led business. Read this while enjoying a bowl of Cherry Garcia or Creme Brulee.

Hershey by Michael D’Antonio is the surprisingly inspiring tale of Milton S. Hershey who not only became synonymous with chocolate bars, but was one of the country’s first social entrepreneurs. This visionary was decades ahead of his time.

The Gospel According to Coco Chanel by Karen Karbo brings us the philosophy of another visionary whose humble beginnings bore no resemblance to the influential woman she became. Chanel was opinionated and not shy about speaking her mind on living life on your own terms.

In Pursuit of the Common Good by Paul Newman and A.E. Hotchner is one of the funniest stories on the list. It’s a marvel that Newman’s Own ever managed to succeed.

Body and Soul by Anita Roddick is subtitled Profits With Principles. This book recounts the early days of The Body Shop. Equally worth tracking down is her later book, Business as Unusual. You may need to do some detective work to find either title. It’s worth it.

Start Something That Matters by Blake Mycoskie, the founder of TOMS shoes, urges us to use our businesses to make a positive difference in the world.

Make the Impossible Possible by Bill Strickland is a book I reread every year. It’s the incredible story of the author’s journey to create Manchester Bidwell, a jobs training center and community arts program near Pittsburgh. Every city should be so blessed.

Banker to the Poor by Muhammad Yunus shares the story of the birth of micro-lending, which helped poor women in Bangladesh become successful businessowners.

While you may be able to locate some of these books through your public library, I believe they deserve a permanent home in your library. Every one of these stories is worth revisiting from time to time.

You’ll find several of these titles on Barbara’s Book List, along with several others that I haven’t included here. Out of print titles may be available through my new favorite used book source, Thriftbooks.


Much of Sunday was spent playing with my grandchildren. Their parents had a long overdue weekend away and I wanted to help out the lovely young babysitting couple who were beginning to look a bit bedraggled.

Four-year-old Zachy and I spent the better part of an hour playing with Legos. When he lost interest in building a Space Age helicopter, I began picking up the hundreds of tiny pieces that were hiding in the shag rug.

Zachy left the room, When he returned a few minutes later, he declared, “I own you.”

I laughed and said, “What do you mean?” Zachy, who is frequently the most earnest kid I’ve ever met, explained that since I was doing all the work, he needed to pay me.

“Oh,” I said, “you mean you owe me, not own me.”

I asked what he planned to pay me. He had already figured that out.

He left the room and returned with the ziplock bag that serves as his piggy bank. “I’m giving you some of my Chuck E. Cheese tickets,” he proudly announced.

“Hmmm, I’m not really a big fan,” I said. He wondered why. “Well, I don’t like their pizza,” I explained (but avoided adding that I wasn’t crazy about the noisy atmosphere either).

That did not deter him. “You don’t have to get pizza,” he said. “You can use these tickets for the games.” His eyes lit up at the thought of all the fun he was offering me.

I thanked him and took the tickets which I returned to the ziplock bag later.

As so often happens, Zachy got me thinking. I had already decided to spend this month writing about money on this blog, but after this little encounter I realized that so many people are owned by money.

The good news is (as I’ve been pointing out for years) that self-employment is where we come to develop a healthy relationship with money. For most of us, that’s a lifelong project that involves challenging years of negative money messages.

While I’m not about to challenge Suze Orman to a debate, I am going to spend this month sharing ways that you can create abundance, prosperity and ease in the financial area of your life.

And I promise that you’ll never hear me use the popular expression, “in this tough economy.” Prosperity thinking is much bigger than that fear-filled slogan.

As Coco Chanel reminds us, “There are people who have money and people who are rich.” I’m thinking we can be both.


Here’s a money smart idea. Join Terri Belford and me for the upcoming Obstacle- Busters Mastermind on September 14-16 in enchanting Albuquerque. Register before July 15 and you’ll save $100 on your enrollment.