Business names, like book titles, matter a great deal. I confess that I’m often intrigued and horrified by the names people give their enterprises.
Do we really need another beauty salon named A Cut Above?
Nevertheless, I realize that finding the perfect name can be a challenge and sometimes we are so eager to get going that we opt for an okay moniker knowing we can always change it if a more inspired choice comes along.
You might adopt my hobby and start paying closer attention to business names that you find attention-getting—and those that repel.
When I picked up the crossword puzzle in last Sunday’s LA Times, I was amused to see that the theme of the puzzle was Funny Business. The puzzle’s creator explained that all the names used had been found via an Internet search.
Most of them are puns and some of them are especially clever. Here are the clues followed by the answers (all of which I managed to figure out).
Fromage shop’s name? C’est Cheese
Antique store’s name? Junk and Disorderly
Coffee shop’s name? Brewed Awakening
Ambulatory equipment store’s name? Cane and Able
Bouquet shop’s name? Florist Gump
Swimwear shop’s name? Beach Yourself Up
Vintage record store’s name? Vinyl Resting Place (a personal favorite of mine)
Tailor shop’s name? Sew It Seams
Maternity shop’s name? Womb to Grow
Okay. It’s your turn. What clever, funny, weird business names have you come across?
I never tire of the rubbish clearance service called Abracadabra, and the driving school El Paso (in the English Midlands) – which I realise may fall flat if your area doesn’t have a law about learner drivers displaying L plates!
One of my favorite company names: Death Wish Piano Movers. Bonus points for their slogan “We Undertake Anything!”