Zoe turned five last month. About six weeks before the big event, she called me on Skype and said, “Grandma, my birthday’s coming.” I assured her I was aware of that. “I’ve got my theme,” she announced. I was flattered to get the advance notice, but even more pleased that Zoe already knows that a party is just a party until you give it a theme. Then things start to happen.
Themes aren’t just for parties, of course. You can can put your entrepreneurial efforts on track and keep them there with a theme. It could be a single word or a phrase that becomes your motto. Either way, it will help you gain clarity and focus. I like to pick a new (and challenging) theme for each new year; shorter projects also are given a theme. When you’ve chosen a theme, it will also be a catalyst for ideas that are in line with that theme. You’ll manage your time more effectively and notice things that are in alignment with your project name.
A seminar participant who had been procrastinating about getting her writing business launched called her project Anne Learns How To Market Her Writing. This led her to read several books on the subject and take a couple of adult ed classes on marketing for freelancers. Within a few weeks she’d sent out five query letters and gotten a writing assignment. “What had seemed intimidating before,” she recalls, “suddenly became a fun challenge.”
Recently, I made another discovery about themes. While I’ve always thought of themes as being consciously chosen, I’ve noticed that people who participate on social networking sites often reveal a theme that they may not be aware of. I see folks who consistently model themes such as I’m Here to Sell You Something, Did I Tell You I Wrote a Book, I’m Here to Get What I Can. Other people seem to have Gratitude, Generosity and Curiosity stamped all over their posts.
If we’ve all got major and minor themes operating all of the time, doesn’t it make sense to actively chose those that bring out the best in us?
Here are a few theme possibilities to consider:
Do It Easy
Keep Moving Ahead
Back to Basics
Catch the Spirit
A life devoted to trifles not only takes away the inclination, but the capacity for higher pursuits. ~ Hannah More